HEC The 1st China Hangzhou International Model Culture Festival

Building on the profound legacy of the HEC China Model Expo—established 25 years ago—and leveraging its long-term cultivation and research in the East China market, the inaugural China Hangzhou International Model Culture Festival has received enthusiastic support from both new and long-standing partners. Since the official announcement of the festival, exhibitor recruitment has progressed smoothly, while preparations for exciting competitions and themed on-site interactive activities are also well underway.

HEC Hangzhou

As the largest model industry event in the Asia-Pacific region, the China Model Expo is making its first move southward with a comprehensive upgrade in the form of the China Hangzhou International Model Culture Festival. From the moment the dates were confirmed, the event has drawn wide attention and high expectations. To further enhance the experience for exhibitors and visitors alike, the festival has optimized its venue plan—Hall 1B and Hall 1C of Phase I at the Hangzhou International Expo Center will now be utilized, offering more spacious areas and improved facilities. Upgrades have also been made to visitor flow, transportation planning, and dining services, aiming to create a more convenient and comfortable exhibition environment.

We sincerely invite model enthusiasts and industry peers from around the world to gather in Hangzhou this November and witness together this grand celebration of model culture!

[HEC] 2025 China International Model Expo | KILO Works

KILO Works

KILO Works Launches Multiple New Products Across Brands, Showcasing Hit Car Models and Exclusive Collaborations That Ignite Booth Excitement At this year’s expo, KILO Works presented a strong lineup featuring multiple brands under its umbrella, including Kihui, NGZ, Cavallino, DCP, and more. The booth displayed a variety of new car models that attracted a large crowd of enthusiasts. Under its own KILO brand, several highly anticipated new releases were unveiled on-site, including the Mercedes AMG new A45, Audi RS 4 Darwin Edition, Zhou Guanyu F1 helmet model, and Xie Xinzhe’s CIVIC replica. Additionally, KILO officially announced a collaboration with MotoGP to launch a series of motorcycle models represented by Ducati, with new products scheduled to roll out gradually, generating great excitement. Another highlight at the booth was the Guangzhou Yunbao [LiShou 李寿] drift car jointly crafted by “Simon Garage” and “Sung Kang,” alongside the expo-exclusive 1/64 LiShou diecast model car. The area was packed with fans lining up to purchase and eagerly taking photos with Simon Coco, creating a lively and enthusiastic atmosphere.

[HEC] 2025 China International Model Expo | Almost Real 四萬大叔

Almost Real Teams Up with “Forty Thousand Uncle” Xu Qun 四萬大叔 for a Stunning Showcase of Massive 1/64 and Diecast Masterpieces! This year, Almost Real once again collaborated with “Forty Thousand Uncle” Xu Qun, exhibiting hundreds of 1/64 scale car models in the outer booth area, creating a spectacular and impactful display!

The Camel Cup Land Rover 1/64 static model was officially launched at the Beijing Model Expo and is expected to hit the market soon, perfectly capturing the classic racing atmosphere. BMW Collaboration: Ten classic models were unveiled for the first time to celebrate the 50th anniversary of the BMW 3 Series, combining exquisite craftsmanship with commemorative significance. Luxury Brand Highlights: The Mercedes-Maybach S-Class “Dark Night Series” and Jaguar XJ X350 made their debut, must-see releases for high-end model collectors.

Supercar Lineup: Newly crafted models of Pagani, Porsche, Ferrari, and other supercars showcase outstanding craftsmanship and accuracy. Cross-Industry Highlight — BYD “Yangwang” U7 Diecast Full-Opening Model: Almost Real joins forces with BYD’s premium brand Yangwang to release the first-ever 1/18 scale prototype, opening a new chapter for new energy model cars. JDM Japanese Classics: New releases including the 1997 Toyota Century, limited editions, first-generation Nissan GT-R, Lexus GX “Yuanfeng” edition, and more are coming soon, bringing fresh excitement to Japanese car enthusiasts.

2025 China International Model Expo | One-Take Highlights

The 2025 China International Model Expo (HEC) successfully concluded last week. This video was filmed in a continuous one-take style, giving you a fast-paced look at the latest products and updates from major exhibitors. RCFans will continue to release detailed coverage and photo reports for each brand throughout this week — stay tuned!

2025 HEC